Interview with:EasyHi [easyhi]
MULTIMEDIA
 | What is your specialty in multimedia? EasyHi develops creative self expression applications and utilities, our website (www.easyhi.com) and first application (available on Facebook here: http://on.fb.me/EasyHiApp) helps users to create stunning free greetings with Videos or webcam, Music, photos, stickers and effects, it's easy and fun;-)
We aim to bring emotional self expression back into photos & multimedia sharing! |
| Do you have a website or blog where we can see something of your work? Sure! the EasyHi website is available at: www.easyhi.com
and first application is available on Facebook here: http://on.fb.me/EasyHiApp)
Please try it out, we'd love to hear what you think as we are already in the final stages or releasing the 2.0 version with many great improvements! |
| What has been your career path? How have you arrived to the point where you are? What did you do before? Creativity.
Music, photography, coding, development & graphic design;)
We started because we looked for something similar and couldn't find it, and it seemed like a natural development where personal digital media and use empowered self creation will go. (and it's fun to do!) |
| What types of clients do you have? How do they find you? Social network users, blog readers, friends of existing users, recipients who try it out and come back for occasions or everyday fun. |
| How did your interest in multimedia technology begin? It was always there, it's something primal (seeing and hearing) and combining, mixing and using new technologies as they become available to create something new of existing materials is very exciting. |
| Please provide a brief description of the hardware and software you currently use most. Wow.. too long to list, and it keeps changing as we're scaling up. |
| What parts of your work are the ones you enjoy most and least? Product development, ideas and creativity, getting our priorities straights, user feedback and communication, seeing various examples of how people actually use our website and application - these are all very gratifying aspects. Basically everything that allows us to be creative, improve, be solution oriented and get things done - all that does it for us big time and sends us home smiling!
Raising funds, petty legalities, meetings that revolve around egos and at times technical setbacks are less enjoyable to say the least;)! |
| Technology and art - a collison of the left and right brain? Two completing halves that can be mixed and remixed in endless variations.
The tools and the objective that sometimes even reverse roles;) |
| Do you usually keep an eye on the work of your competition and analyze how they have done things? Sure, keeping eyes wide open and staying on your toes is always good, listening to your user base, as well as your competitors user feedback and market needs is a must. but some of the greatest ideas actually come from implementing features and aspects of seemingly non related applications and services. |
| How do you learn new techniques? Manuals? Tutorials? Trial and error? Early research and trying to stay ahead of the game with regards to next year (or the next 5 years) technologies, techniques and implementations helps. 1/4 manuals and online reviews and feedback - then 3/4 trial and error and mostly hands on experience works for us. |
| What new technologies are you experimenting with now? Right now we're experimenting with how well different technologies can play together in fast scaling environments. |
| What technology or phenomenon do you believe will revolutionize the sector in the next few years? We'll leave the prophecies for others... |
| Does it irk you when something new makes what you've already learned obsolete? Kinda, but there are always lasting lessons and things that we take with us to the next thing, even when somethings becomes obsolete |
| You spend many hours in front of screens and in dark rooms. How do you compensate for that on a personal level? We actually work in a sunny room (however we do work well into the nights, so...) and then Weekends. nature. the beach. dreaming of long vacations, escaping to short ones when possible.. |
| If you have to hire an assistant, what qualifications and qualities do you look for when making your choice? Reliability, accuracy, compatibility personality-wise, managed expectations, completing traits and attributes that will help fill in what's missing, or at least make better what already is. and off course creativity, understanding tech and social networks, etc... |
| What types of professionals are you used to collaborating with, sharing experiences with, or forming a team with? Very broad at the moment, and hopeful for the future. |
| What professional publications or portals do you follow regularly? Mashable, tech crunch, Smashing Magazine, allfacebook, twitter, linkedin weekly, insidefacebook, CrunchBase, etc..
Balanced by The Daily Show and Colbert Nation when possible:)! |
| What advice would you give those who want to break into this profession? Research, know the game and the players, be ready to work as hard as needed and do whatever it takes.. take a deep breath and Just do it! |
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