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ADVERTISING

IMPACT! Is this the main scale for judging the work of an advertising professional?
 
Whohub


In one sense IMPACT is everything and the rest is academic.
Because if no one notice what you are saying, it doesn't matter how well you are saying it.
On the other hand, impact calls for moral responsibility. Because when you have grabbed the attention, you'd better have something interesting and relevant to say.
 






 



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