MARKETING: Virgin airways/money because they're a huge departure from the norm Coca Cola . . they tailor nicely to their demographic and nationality ING Finance who use a comedian (Billy Connoly) to promote wh (...)

Can you cite brands or well-known products that you admire for marketing brilliance?

Whohub

Virgin airways/money because they're a huge departure from the norm
Coca Cola . . they tailor nicely to their demographic and nationality
ING Finance who use a comedian (Billy Connoly) to promote what is essentially a very serious product range
Optus - catchy, use of humour and jingle to set themselves apart from the more stoic telecommunications giants