MARKETING
How do you value the results obtained up to now?
My results are happy customers. If they are happy, I value that immensely.
Many awards from China government and society; the reliability from the consumers is our best properities
Great
They are great.
OK.
We are always - every single day - trying to improve everything we do.
Results are only a mile mark on a long endless journey.
Value is always in the eye of the beholder. It depends onthe project, campaign or objective. Clients will keep you as a service provider if they see value. Our history of 13 years includes clients having been with us for mostly 5 to 8 years. The value is obviously evident. Measurement of the value is always set up front so that it is achievable and measurable.
Money in the bank is the best result
For many years, I looked at money, since it's a specific and measurable way to keep track of something. Today, I'm looking more at impact, which is harder to measure, but more rewarding for me. Ultimately though, it's up to the client whose project I'm working on.
Good enough
Very good, but they could be better.
Growth and revenue. |
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