Melissa Shimmin [kook66]
What is your specialty?
Where can we view your portfolio online?
What made you interested in design?
My mom was a designer... I've been creating art since I was in my playpen. Can't imagine a time where I wasn't interested in design and creative pursuits.
What has been your professional career path?
> design school > jr. art director > sr. designer > sr. art director > creative director > business owner
Have you received any awards for your work in the field of design?
How would you define your design style?
Clean, modern, bold, fresh, targeted.
How do you promote and move your work?
networking, social media, website, online advertising
In which new areas would you like to experiment?
Shapes, color, concept: where do you usually begin when conceiving a design?
Concept. The client, product, target audience and/or media drive the design.
What is your favourite type of customer?
risk-takers, entrepreneurs, professionals
List some things you dislike seeing in design.
anything boring, typos, double spaces after a period
Do you believe the newer generations are better at designing?
every generation has good designers and bad designers
With which type of client would you decline in working for?
I'm just about done with artists - they're challenging, and not in a good way.
Which software applications do you most utilize in your work?
Photoshop, InDesign, Ilustrator, Dreamweaver, WordPress...
If you weren't a designer, what would you be doing?
writing, or possibly architecture
Can you see yourself in this field twenty years from now?
No. But only because I've already spent 20 years in the field. Plus, technology is changing so quickly that the arena may be completely different 20 years from now.
San Jose, CA - USA